• ImplyingImplications@lemmy.ca
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    1 year ago

    A quote that always stuck with me was: “‘Your ad here’ signs are proof that the ad spot doesn’t work well, otherwise someone would have put their ad there.”

    • LordOfTheChia@lemmy.world
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      1 year ago

      The best ad I saw for Reddit (back before the grand Digg migration) was one day, everyone agreed to stop posting direct links to articles and instead post the links to the Reddit discussions for said articles.

      Suddenly, one day, the entire Digg feed was links to Reddit.

      We should do the same thing (on say 8/1) to give time for the different federated instances to get accustomed to the higher traffic, more activity on the feed, and more people to welcome the future Reddit refuges, just like Redditors once welcomed us during the Digg 4.0 exodus.

      • Cyrus Draegur@lemm.ee
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        1 year ago

        It would be funny and I’d love to see it but you KNOW spez and his butthurt bootlicking simps are petty enough to block/ban any link that goes to any address that’s associated with a Lemmy instance AND instantly “permanently suspend” any account that participates.

        Reddit admins even ejected their favorite agitator powermod, u/awkwardthepanda, for posting a John Oliver picture.

        They are truly prepared to burn every bridge.

        But maybe that’s the point. Maybe they should be FORCED to burn every bridge and annihilate themselves in the inferno.

  • PagingDoctorLove@lemmy.world
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    1 year ago

    I logged in to reddit on my computer the day after rif went dark, and there were noticeably fewer posts on the front page. I think only 8 or so posts were above 10k upvotes. I wouldn’t be surprised if advertisers are pulling their ads in response.

      • PagingDoctorLove@lemmy.world
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        1 year ago

        Honestly? As another user noted, it’s just boring. Not nearly as much is getting posted, and the comments are reminiscent of the days when we’d scramble to write “FIRST” in the comment section. It doesn’t feel conversational, if that makes sense. Like people are talking at each other, not with them. Also lots of “lol nothing changed, why was everyone making such a big deal?” But then the front page is mostly politics, shitposting, and recycled ask reddit questions. Not a monumental change, but definitely lower in quality, imo.

      • lemmyshmemmy@lemmy.world
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        1 year ago

        Weird subs are dominating r/all. Bunch of guys shaving their heads, delivery drivers complaining, “am I hot” subs. Weird and boring, the soul is gone.

    • Alger_Hiss@lemmy.world
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      1 year ago

      I wvisited to see what it’s like, but I didn’t log in. Pretty boring place, mostly links from like, CNN, The Guardian, etc. Different subs trending, often with very boring political opinion stuff and sports.

      Advertisers may not notice a difference, sad to say. The people wso stayed are exactly the people they want.

    • pm_me_ur_tourbillon@lemmy.world
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      1 year ago

      An inclusive or joke without the or is amazing. They clearly do not understand their users at all if they can’t even get one of the most basic recurring jokes right.

  • Shotgun_Alice@lemmy.world
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    1 year ago

    I saw that on my few last days on Reddit. I was wondering about their rates b/c I was wondering what it would cost to take out an ad calling spez a complete twat.

      • XanXic@lemmy.world
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        1 year ago

        It’s an unfortunate reality but that’s probably going to have to happen. Instances can’t be expected to grow and maintain on pure goodwill. Some might get by with donations but it’s pretty known that Mastodon servers that couldn’t support themselves on donations vanished. It’s a huge ask for someone to pay money, time and effort to run a server for perpetuity. Usually you can only ask for 2 out of the 3 lol.

        We already saw the original lemmynsfw get overwhelmed and just want to shut it down and hand it to someone else because they were having to put in so much work.

        Hopefully because Lemmy is opt in in every sense, instance owners can do an ad setup that isn’t intrusive or over bearing.

        Otherwise it’s just the big instances that are donation covered that stay and grow and Lemmy just becomes centralized around 5 servers or something.

  • maple@lemmy.world
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    1 year ago

    This is embarrassing.

    What a weak revenue stream. Imagine being a business, investing in a subreddit, only for the subreddit to be inundated by bots.

    Reddit is going the way of Twitter and it’s astounding to watch.

      • Thteven@lemmy.world
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        1 year ago

        When the surviving 3rd party app users hit their limit for API calls you will absolutely get this message and probably an option to upgrade for $$$ too.

  • dan@lemm.ee
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    1 year ago

    It’s fairly reasonable to assume advertisers are leaving. This isn’t one of those controversies that has two sides, it’s just Reddit being shitty because they want to make more money, and mods, users and disabled people on the other side being annoyed with Reddit.

    There’s very little for advertisers to lose by redirecting their ad budget elsewhere, but if they stick around there’s a risk that annoyance spills over to them.

    It also doesn’t take much for marketing teams to make a change - they do it all the time to stay on the right side of controversies and avoid things they don’t want to be associated with.

      • madcaesar@lemmy.world
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        1 year ago

        To post on reddit? Wouldn’t that give reddit money? No thanks!

        Also I’m note sure we want to grab more randoms on here 😁 I like the smaller intimate vibe.

      • Dr. Santa@lemmy.world
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        1 year ago

        Mmm, I get the ideological stance, but servers do cost money.

        I suppose donations are an option but can’t imagine that being a stable source.

    • Kittengineer@lemmy.world
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      1 year ago

      I’m fine with ads. It costs money to run servers and build out the platform.

      I’m not fine with the absolutely sleezy way spez handled the api changes and the ridiculous price. Utterly disrespectful to the mods, third party app devs, and Reddit users.

  • WindyRebel@lemmy.world
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    1 year ago

    Having tried to use Reddit advertising for business (a national company), it really wasn’t very good. They had very poor targeting and algorithms.

    • phoneymouse@lemmy.world
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      1 year ago

      I have a family member that runs their company digital advertising strategy. Said the same thing… and that it was hard to track conversions. They ended up pulling their ads.

      • Triumphant_Victor@lemmy.world
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        1 year ago

        I work in the digital advertising industry…reddit is pushing hard to grow it’s advertising business and are being helped by major players in the industry.

        I’ve been tracking it for a while, because I know it was foreshadowing the decline of reddit as I knew it

      • WindyRebel@lemmy.world
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        1 year ago

        Yup. That was our experience too! My boss and I were both Redditors and we thought it would be cool.

        Narrator: It wasn’t.

    • andrew@radiation.party
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      1 year ago

      Reddit has attempted, multiple times, to reach out to Andrew Tate to partner with him on advertisements, including twice while he was imprisoned.

      I know this because their numbskull marketing folks can’t proofread the email address they’re sending outreach to, and I received the outreach emails as a result. Thanks, Reddit!

  • Ensign_Crab@lemmy.world
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    1 year ago

    If you go to the URL in the ad and click on “get started,” you will see something interesting:

    An 800 number.